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October 08.2025

2 Minutes Read

Boosting Lead Engagement: How AI Voice Technology Revitalizes Dead Leads

AI voice technology for lead engagement via video call.

Reviving Dormant Leads: The AI Voice Revolution

In a world where traditional methods of lead generation are increasingly challenged, AI voice technology emerges as a beacon of hope for businesses looking to revitalize their dormant contacts. Jeffrey Brogger, an AI strategist and consultant, shares valuable insights on using AI to enhance lead re-engagement in the commercial real estate sector.

In 'Ads, Email and AI Voice That Actually Converts ft. Jeffrey Brogger', the discussion dives into innovative strategies for re-engaging leads, exploring key insights that sparked deeper analysis on our end.

Identifying Inactive Leads for Re-Engagement

Many businesses underestimate the potential of their existing databases, often forgetting that 90% of leads remain unresponsive. The key is to recognize those who have shown interest in the past—whether through signing up for newsletters or attending events. Brogger emphasizes that these opted-in leads are crucial for focused re-engagement efforts.

Harnessing AI for Effective Outreach

Brogger explains that AI voice technology has transformed the landscape of lead follow-up. With its ability to conduct dynamo conversations, businesses can initiate dialogue with leads that were once considered lost. This two-way communication allows companies to gauge interest and potentially schedule follow-up calls with leads that may have previously been disengaged.

The Power of Omni-Channel Strategies

Engaging leads requires a coherent strategy that spans multiple channels. Brogger advocates for an omni-channel outreach strategy, utilizing email, social media advertising, and AI voice calls to create a seamless re-engagement process. For example, reaching out to leads who unsubscribed from emails through personalized social media ads can reignite interest and encourage them to opt back in.

Real-World Applications of AI Voice in Lead Generation

With tools like Vappy, businesses can customize AI voice capabilities to suit their needs. Brogger's own experiences reveal that effective AI solutions can manage thousands of calls and generate tangible leads for follow-up, thereby minimizing wasted sales efforts.

Conclusion: Embracing New Technologies for Future Growth

As AI continues to evolve, businesses must adapt by integrating these advanced technologies into their marketing strategies. From re-engaging existing leads to fostering new connections, AI voice technology stands ready to transform the way we approach sales and marketing. As Brogger urges, investing in AI's capabilities might just be the key to unlocking the potential of your dormant leads.

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